How to use Instagram Stories for business: A Definitive Guide!

Why should you make Instagram Stories? Right after the launch of Instagram stories, Snapchat engagement levels fell by 15-40%. Even influencers saw 3-5x better engagement levels in Instagram stories than Snapchat stories. And it just gets better for businesses: After releasing ‘stories’, Instagram has continually been adding new features. It has evolved into a business […]

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An Ultimate Guide to Live video Marketing

Running a live video campaign isn’t easy, but it can be very rewarding. While some feel that only popular names can make the best out of live videos, startups like Tastemade have proved it wrong. In this competitive scenario, where everyone is looking for ways to leverage this escalating trend, you need to stand out […]

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What you can learn from 6 extraordinary Live Videos that went viral
Top Live Videos

Live video is not a new idea. It’s been there for a long time – in TV though! It has exploded in the Internet arena only recently. That too in a more accessible fashion for the common man. Live Videos are not just videos streamed live anymore, these are avenues of real-time interaction between businesses […]

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7 Social Video Hacks every Marketer should know!
7 Killer tips to make your social videos stand out

Social Media was once a place for people to meet, chat and check on each other. Facebook did it perfectly well and rose to become a 350 billion dollar company. However, things have changed so much now. It has turned into more of a video distribution channel. Even though, People have moved on to Snapchat […]

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A glimpse into the digital archives: The History of Explainer Videos!
History of explainer video

Having a business without an explainer video is like having a website without a proper domain name. Only 12 percent of online businesses do not own an explainer video. And if you belong to this category, you are seriously selling yourself short! Yet, it’s only been 6 years since “explainer video” as we know it […]

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