Social Media was once a place for people to meet, chat and check on each other. Facebook did it perfectly well and rose to become a 350 billion dollar company. However, things have changed so much now. It has turned into more of a video distribution channel. Even though, People have moved on to Snapchat […]
We have a very exciting year coming up! All content marketing efforts are going to be directed to video. While video marketing spiked up in 2016, 2017 is going to be the year where a lot of brands go in for the kill. Keeping this in mind, social media giants are battling it out heavily. […]
Bill Gates once quoted “Content is king”. This quote was mentioned as early as in March 1996 when ‘online content marketing’ was just an idea, yet to be implemented. Now, ‘Content‘ has become the essence of successful online marketing. It is not just a marketing tactic anymore, but a good old marketing practice that every […]
VR is no more a technology only for gamers. It has captured the imagination of content creators from movie-makers to advertising agencies. VR provides an up-close, interactive, personal and potentially impactful experience to viewers. VR video viewers wear a VR headset that has controls to facilitate an immersive and interactive experience. VR videos place the […]
2015 had gone and marked the rise of video in content marketing already. Many business communities had understood the potential a video has in reaching out a huge audience. And so, the world of content marketing is taking its natural progression to video. According to Cisco,“By 2017, video will account for 69 percent of all […]
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