How Dania Villegas closed 4X more new clients using Animaker?
MYCMIC is a business in Mexico city area that focuses on providing strategic business advisory services to small businesses.
Dania Villegas, the founder of MYCMIC is a mompreneur. She started her company with the intent of helping other mompreneurs to grow and scale up their small businesses. They also made Animated explainer videos for their client base.
Dania was initially using an animation software that limited her to create only whiteboard videos for her clients.
Backed by her 11-year marketing experience working with companies like Colgate Palmolive and AstraZeneca, she knew that whiteboard animation alone wasn’t enough to gain online attention.
She needed an affordable yet effective solution to create different styles of animation videos for her clients.
Dania looked at a number of animated video making software for her business. She relied on the internet to help her decide.
No kidding. In fact, according to a recent study by Google, How-To videos have become the de facto of learning tools.
Moreover, 1 in 3 millennials have purchased a product after watching a How-To video.
Dania instantly knew that Animaker was the right choice for her business.
How MYCMIC uses Animaker
Dania’s portfolio was limited to only whiteboard videos prior to using Animaker.
With Animaker, Dania has now added 6 new styles of animation videos to her portfolio.
She is excited that she gets to do all this from the comfort of her browser.
As a small business owner, Dania had access to a very limited budget. She was keen to invest only in affordable solutions that provided her the desired outcome. And she says that Animaker didn’t let her down!
Scaling up with Animaker
For Dania, customer success meant making her clients wanting for more.
Here’s how she described her overall experience with Animaker:
Dania’s story is proof that awesome animated videos backed by a tool like Animaker can really help any small business grow quickly!
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